Current issues related to internationalization and female entrepreneurship apply to all sectors of activity. The present study focuses on the tourism sector and in particular investigates the influence of gender diversity on the propensity to internationalization and the decision making process of international development in the hotel business. The relation- ships between gender diversity, the degree of internationalization and cross-border barriers to expansion are also shown. The study concludes with a survey whose objective is to analyse the distinctive factors of female businesses in the international hotel sector, in order to iden- tify an international business model from a gender perspective.

International business model of hotel industry. A gender comparison

MARINO, Vittoria;MONTERA, RAFFAELLA
2012-01-01

Abstract

Current issues related to internationalization and female entrepreneurship apply to all sectors of activity. The present study focuses on the tourism sector and in particular investigates the influence of gender diversity on the propensity to internationalization and the decision making process of international development in the hotel business. The relation- ships between gender diversity, the degree of internationalization and cross-border barriers to expansion are also shown. The study concludes with a survey whose objective is to analyse the distinctive factors of female businesses in the international hotel sector, in order to iden- tify an international business model from a gender perspective.
2012
9788889677889
File in questo prodotto:
Non ci sono file associati a questo prodotto.

I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11386/3878574
 Attenzione

Attenzione! I dati visualizzati non sono stati sottoposti a validazione da parte dell'ateneo

Citazioni
  • ???jsp.display-item.citation.pmc??? ND
  • Scopus ND
  • ???jsp.display-item.citation.isi??? ND
social impact