The Naples Forum on Service has reached its ten years edition and, after the success of its past experiences (see www.naplesforumonservice.it) is about to start its organization with inspiring scientific premises and great expectations for it to be the best edition ever organized. For the 2019 Forum, we continue moving our locations around the gulf of Naples and come back to Ischia in an elegant and fascinating venue. The Naples Forum is an effort to keep developing service research and theory, and in particular S-D logic, Systems Theory and Service Science and connect research fragments in the direction of grand theory. This is a long- term challenge. The community will open up constructive win/win dialogs among service researchers and restrain destructive win/lose debates. With their open codes, S-D logic and Service Science invite a dialog by stressing the need to synthesize research fragments and the mass of free-wheeling categories, concepts, terms and empirical studies into a grand view. Service systems are enormously complex – it is not sufficient to study the relationship between just a few variables. The new millennium brought with it openings to address complexity and take a more systemic view. A major challenge comes from the digital transformation and the opportunities arising from cognitive technologies (Mele, Russo Spena and Peschiera, 2018, Russo Spena and Mele, 2018). The recognition of complexity is emerging – but it takes time and effort. Service research got under way 40 years ago and it is only now that we are beginning to sense the full picture of our economies as complex networks of service systems with a mission to enhance value for consumers, citizens, businesses and society as a whole. The following sections offer brief reviews of the characteristics of the 3 Pillars ending with reference to some recent publications on each of them.
Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda
Polese F.
2019-01-01
Abstract
The Naples Forum on Service has reached its ten years edition and, after the success of its past experiences (see www.naplesforumonservice.it) is about to start its organization with inspiring scientific premises and great expectations for it to be the best edition ever organized. For the 2019 Forum, we continue moving our locations around the gulf of Naples and come back to Ischia in an elegant and fascinating venue. The Naples Forum is an effort to keep developing service research and theory, and in particular S-D logic, Systems Theory and Service Science and connect research fragments in the direction of grand theory. This is a long- term challenge. The community will open up constructive win/win dialogs among service researchers and restrain destructive win/lose debates. With their open codes, S-D logic and Service Science invite a dialog by stressing the need to synthesize research fragments and the mass of free-wheeling categories, concepts, terms and empirical studies into a grand view. Service systems are enormously complex – it is not sufficient to study the relationship between just a few variables. The new millennium brought with it openings to address complexity and take a more systemic view. A major challenge comes from the digital transformation and the opportunities arising from cognitive technologies (Mele, Russo Spena and Peschiera, 2018, Russo Spena and Mele, 2018). The recognition of complexity is emerging – but it takes time and effort. Service research got under way 40 years ago and it is only now that we are beginning to sense the full picture of our economies as complex networks of service systems with a mission to enhance value for consumers, citizens, businesses and society as a whole. The following sections offer brief reviews of the characteristics of the 3 Pillars ending with reference to some recent publications on each of them.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
