Purpose The paper analyzes the Italian approach to cultural heritage management, highlighting the limits of traditional “Goods-Dominant” Logic, excessively focused on technical-scientific conservation and the need for an inter-disciplinary systems approach. Methodology/Approach The study is based on a Viable Systems Approach (VSA) integrated with the basic principles of Service- Dominant Logic (S-DL), Network Theories (NT, Many to many) and Service Science (SS). Findings With a focus on trends favouring the intangible cultural heritage view and the opportunities offered by a new integrated approach, the paper clarifies the change in perspective from a reductionist, object-based to a systems, process-based approach, underpinning the shift from a G-D to a S-D management logic. The study highlights the false dilemma protection/enhancement in cultural heritage management, envisaging the cultural heritage from a service-based systems view. A framework model is devised representing the evolutionary pathway of the cultural heritage from a goods to product to service logic. Research implications An innovative research approach for integrating interdisciplinary knowledge in the field of Service Science is proposed. Practical implications It is suggested that policy makers can benefit from the conceptual framework provided to build a network organization for the effective and sustainable conservation and enhancement of the cultural heritage. Originality/value A new conception of cultural value is proposed via an innovative service-based systems approach, that considers conservation, protection and enhancement a triple target for sustainable viability. Keywords: Viable Systems Approach, Cultural Heritage Viability, Sustainability, Service-Dominant Logic, Many to many, Service Science. Paper type: conceptual paper

Enhancement, Viability and Value of Cultural Heritage. Towards a Service-Based Systems Approach.

SAVIANO, MariaLuisa
2011-01-01

Abstract

Purpose The paper analyzes the Italian approach to cultural heritage management, highlighting the limits of traditional “Goods-Dominant” Logic, excessively focused on technical-scientific conservation and the need for an inter-disciplinary systems approach. Methodology/Approach The study is based on a Viable Systems Approach (VSA) integrated with the basic principles of Service- Dominant Logic (S-DL), Network Theories (NT, Many to many) and Service Science (SS). Findings With a focus on trends favouring the intangible cultural heritage view and the opportunities offered by a new integrated approach, the paper clarifies the change in perspective from a reductionist, object-based to a systems, process-based approach, underpinning the shift from a G-D to a S-D management logic. The study highlights the false dilemma protection/enhancement in cultural heritage management, envisaging the cultural heritage from a service-based systems view. A framework model is devised representing the evolutionary pathway of the cultural heritage from a goods to product to service logic. Research implications An innovative research approach for integrating interdisciplinary knowledge in the field of Service Science is proposed. Practical implications It is suggested that policy makers can benefit from the conceptual framework provided to build a network organization for the effective and sustainable conservation and enhancement of the cultural heritage. Originality/value A new conception of cultural value is proposed via an innovative service-based systems approach, that considers conservation, protection and enhancement a triple target for sustainable viability. Keywords: Viable Systems Approach, Cultural Heritage Viability, Sustainability, Service-Dominant Logic, Many to many, Service Science. Paper type: conceptual paper
2011
9788874315253
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11386/3041038
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