DALL’IDENTITÀ ENOMINERARIA ALLO SVILUPPO TURISTICO RIGENERATIVO: UN ECOMUSEO NELL’AREALE DEL GRECO DI TUFO

From wine-mining identity to regenerative tourism development: an ecomuseum in the Greco di Tufo area. The article presents a proposal for the establishment of the “Ecomuseum of Greco di Tufo”, conceived as a tool for the integrated enhancement of the tangible and intangible heritage of the Irpinia wine-producing area. The analysis highlights how the network of local resources – from rural landscapes to mining memory, from artisanal knowledge to festive traditions – can serve as the foundation for a territorial development project grounded in identity and social cohesion. The “Ecomuseum of Greco di Tufo” thus emerges as a territorial laboratory of regenerative culture, capable of connecting processes of memory, innovation, and sustainability, while strengthening the design and planning capacities of local communities.