An adaptive app for tourist contents contextualization

The Italian towns have a cultural heritage that often do not succeed in being completely enhanced. The natural, artistic and cultural resources present in the Italian towns, above all the smallest ones, many times remain hidden and are not enjoyed by the tourists. The experience of a touristic visit is a learning process very fascinating and interesting. The emotions can change according to the interests of the individuals, as well as of the physical, personal and social-cultural context. The objective is to attract the user, introducing to him/her the content filtrated tailored, opportunely mixed with the context, to determine what part of the information is significant respecting the environmental conditions, with the purpose to get a visit experience more and more rich. In this paper, it is introduced an Adaptive Context- Aware app able to support a tourist inside a town. The system can guide the tourist in the discovery of a town proposing him/her resources and services mainly interesting for the user according to his/her interests and the position where he/she is. The objective is reached through the use of a system of description of the context with a graphical formalism named Context Dimension Tree. The App collects information also from social environments adapting the proposed itinerary taking into account the communities and the interests of the user. The entire approach has been tested inside the town of Salerno (Regione Campania, in Italy) with very interesting results.