The present research work analyzes the path of territorial reconfiguration that has led to the new uses of agricultural land. In particular, the analysis focuses on the conflict of use between agriculture and sport. Is the sporting practice of golf a new form of sustainable tourism or a violation of traditional rural vocations? The paper compares two case studies in Italy and Brazil to try to answer the aforementioned research question. The two cases under study represent a conflict of land use between the hypothesis of persevering solely agricultural activity and the possibility of introducing new activities. Often, however, agriculture as the only activity practiced by a population is not enough to ensure a sufficient income; it is therefore necessary to diversify economic activities. As will be seen in the text, this does not mean a total abandonment of the primary activity in favor of other land uses apparently in contrast with it.
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