Quality Management Practices and Performance: Empirical Evidence from an Emergent Economy

This paper investigates the dissemination and use of quality management practices in Vietnamese SMEs, examining the reasons that limit the use of such methods. We used a stratified random sampling technique to select SMEs based on geographic and economic criteria. We submitted a structured questionnaire to companies, using a 5-point Likert-type scale to measure the importance attributed to the various elements considered. Overall, the research findings show that SMEs' knowledge of quality management tools in the Vietnamese economy is still limited. However, as amply demonstrated by the extensive literature on the subject, the competitive advantages associated with these initiatives can favour the survival and development of businesses, making them more solid. In this perspective, policymakers and universities should develop training programs to improve employee skills and prepare them to adopt quality management practices.