UniSa - IRIS Institutional Research Information System

PALAZZO, MARIA
 Distribuzione geografica
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Continente #
AS - Asia 5.074
NA - Nord America 4.631
EU - Europa 1.851
SA - Sud America 328
AF - Africa 53
OC - Oceania 9
Continente sconosciuto - Info sul continente non disponibili 5
Totale 11.951
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Nazione #
US - Stati Uniti d'America 4.571
HK - Hong Kong 2.948
SG - Singapore 900
IT - Italia 633
CN - Cina 444
VN - Vietnam 333
BR - Brasile 240
UA - Ucraina 223
RU - Federazione Russa 197
DE - Germania 192
FR - Francia 128
IE - Irlanda 120
TR - Turchia 97
GB - Regno Unito 79
IN - India 72
KR - Corea 67
FI - Finlandia 58
SE - Svezia 57
AR - Argentina 38
AT - Austria 31
ID - Indonesia 31
BD - Bangladesh 30
NL - Olanda 28
CA - Canada 24
JP - Giappone 24
RO - Romania 24
PL - Polonia 22
IQ - Iraq 18
CO - Colombia 16
MX - Messico 16
SA - Arabia Saudita 16
MY - Malesia 14
CZ - Repubblica Ceca 13
PK - Pakistan 13
VE - Venezuela 13
ZA - Sudafrica 13
ES - Italia 12
MA - Marocco 11
PH - Filippine 11
TW - Taiwan 11
AU - Australia 8
EC - Ecuador 8
EG - Egitto 6
KE - Kenya 6
LT - Lituania 6
PT - Portogallo 6
UZ - Uzbekistan 6
BG - Bulgaria 5
PY - Paraguay 5
GE - Georgia 4
HU - Ungheria 4
NG - Nigeria 4
NP - Nepal 4
OM - Oman 4
PE - Perù 4
AL - Albania 3
AZ - Azerbaigian 3
CR - Costa Rica 3
DO - Repubblica Dominicana 3
EU - Europa 3
GT - Guatemala 3
JM - Giamaica 3
JO - Giordania 3
KZ - Kazakistan 3
PS - Palestinian Territory 3
AM - Armenia 2
BO - Bolivia 2
CL - Cile 2
DZ - Algeria 2
EE - Estonia 2
ET - Etiopia 2
IL - Israele 2
IR - Iran 2
KG - Kirghizistan 2
LB - Libano 2
NI - Nicaragua 2
A2 - ???statistics.table.value.countryCode.A2??? 1
AE - Emirati Arabi Uniti 1
AI - Anguilla 1
AO - Angola 1
BE - Belgio 1
BF - Burkina Faso 1
BH - Bahrain 1
BS - Bahamas 1
BY - Bielorussia 1
CG - Congo 1
CH - Svizzera 1
CI - Costa d'Avorio 1
DK - Danimarca 1
GH - Ghana 1
GL - Groenlandia 1
GM - Gambi 1
GR - Grecia 1
HN - Honduras 1
HT - Haiti 1
IS - Islanda 1
KI - Kiribati 1
LK - Sri Lanka 1
MD - Moldavia 1
MM - Myanmar 1
Totale 11.944
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Città #
Hong Kong 2.936
Ann Arbor 780
San Jose 469
Singapore 436
Chandler 369
Princeton 314
Jacksonville 283
Dallas 263
Ashburn 261
Wilmington 248
Woodbridge 236
Dong Ket 120
Houston 118
Council Bluffs 111
Dublin 111
The Dalles 108
Lauterbourg 86
Salerno 84
Beijing 78
Ho Chi Minh City 77
Andover 71
Izmir 65
Moscow 57
Nanjing 57
Hanoi 56
Milan 52
Rome 43
Boardman 42
Los Angeles 39
Pellezzano 39
Munich 38
Naples 35
São Paulo 30
Fairfield 24
Orem 24
Nuremberg 23
Hebei 22
Shenyang 22
Tokyo 22
Chennai 20
New York 20
Nanchang 19
Napoli 19
Bolzano 18
Frankfurt am Main 18
Guangzhou 17
Jiaxing 16
Amsterdam 15
Changsha 15
Norwalk 15
Redwood City 15
Stockholm 15
Tianjin 15
Vienna 15
Pune 14
Santa Clara 14
San Diego 13
Brno 12
Manchester 12
Dhaka 10
Haiphong 10
Seattle 10
Warsaw 10
Alaşehir 9
Boston 9
Düsseldorf 9
Fisciano 9
Jakarta 9
Johannesburg 9
London 9
Atlanta 8
Barcellona Pozzo di Gotto 8
Bucharest 8
Cambridge 8
Da Nang 8
Denver 8
Mestre 8
Turku 8
Ankara 7
Basingstoke 7
Berlin 7
Bologna 7
Brasília 7
Casalnuovo di Napoli 7
Dammam 7
Hsinchu 7
Portici 7
Rio de Janeiro 7
Salice Salentino 7
Toronto 7
Washington 7
Baghdad 6
Chicago 6
Columbus 6
Montreal 6
Mumbai 6
Nürnberg 6
Paris 6
Phoenix 6
Riyadh 6
Totale 8.878
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Nome #
Sharing economy e valorizzazione del patrimonio culturale: il caso Made in Cloister 562
The evaluation of the impact of innovation management capability to organisational performance 459
CSR of foreign banks from Central and Eastern Europe – an international comparison 442
ALINEANDO LAS RELACIONES ENTRE LA EMPRESA Y LA SOCIEDAD MEDIANTE LA COMUNICACIÓN DE LAS ESTRATEGIAS DE RESPONSABILIDAD SOCIAL CORPORATIVA. UNA COMPARACIÓN ENTRE ENI E IBERDROLA EN LOS CONTEXTOS ITALIANO Y ESPAÑOL 424
The Role of Igers inthe Territorial Dynamics of Sustainable Tourism-oriented Destinations 390
Big data per l'open innovation. Trends, opportunità e nuove sfide per i decision makers nel mercato del lavoro 349
Energy Transition in European Union—Challenges and Opportunities 309
IngredientBrandingStrategy in manufacturing sector: enhancing the valueproposition 306
Exploring and Categorizing Employer Branding Tools Implemented in Italian Companies 234
Developing a Framework for Measuring Effectiveness of Sustainability Communications through Corporate Websites 226
Principi e strumenti di management della comunicazione per la sostenibilità 187
Avoiding the greenwashing trap: between CSR communication and stakeholder engagement 182
A closer look to root causes of greenwashing. Some propositions about dimensions of CSR communication 171
Towards the Integration between Corporate Community Relations and CSR Communication Strategies. The Enel Case Study 168
Conceptualizing content marketing: a delphi approach 167
Applying Ingredient Branding Strategy to Improve Competitiveness in Service Systems 167
Aligning Corporate Community Relations to CSR communication strategies. ENI: a case study 162
Advertising and Brand Trust: Perspectives From the UK and Italy 159
Consumer attitudes towards global and local brands: a comparative study 158
Web analytics: livelli e metriche per il marketing e la comunicazione 157
Examining the significance of content marketing. New approach in digital marketing or management fashion? 154
“Working towards Dual Marketing Communications” 148
A comparative analysis between US and Italian food companies on stakeholder relationships via websites 148
The role played by community in the relationship firm-customer: the online expert investment communities 136
“Ingredient branding: A strategic level of the emerging Dual Marketing Communications” 135
Urban and rural destinations on Instagram: exploring the influencers’ role in #sustainabletourism 134
La comunicazione per la sostenibilità in ambiente digitale 133
From fragmentation to collaboration in tourism promotion: an analysis of the adoption of IMC in the Amalfi coast 131
Communicating CSR for legitimacy: a comparison between service and product companies. 129
Corporate Community Relations: What's the matter with Lombard industrial districts in Italy? 127
A systematic literature review of food sustainable supply chain management (FSSCM): building blocks and research trends 126
Exploring the role of online consumer empowerment in reputation building: research questions and hypotheses 124
Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry 123
Branding: a new beginning for financial services? 122
ESPAÑA E ITALIA: TAN CERCA Y TAN LEJOS. ESTUDIO EXPLORATORIO DE LOS EFECTOS DEL PAÍS DE ORIGEN EN LAS ACTITUDES HACIA LAS MARCAS TOP OF MIND EN EL CONTEXTO ESPANOL E ITALIANO 119
Stereotypes and old age: un’analisi esplorativa della rappresentazione degli anziani nella pubblicità 118
Beyond Multi-Channel Marketing: Critical Issues in Dual Marketing 117
L’atteggiamento dei consumatori nei confronti dei global brand: uno studio esplorativo in tre paesi europei 114
TOWARDS THE INTEGRATION BETWEEN CORPORATE COMMUNITYRELATIONS AND CSR COMMUNICATION STRATEGIES. THE ENEL CASE STUDY 111
Consumer Empowerment and Corporate Reputation Management: Internet Marketing Implications 111
Identifying new segments from a global branding perspective: a three-country study 111
Tetra Pak Italy’s ingredient branding: an exploratory case of strategic communication 110
Expert Investment Community: l'impatto del web 2.0 sulle relazioni con il contesto finanziario 107
Corporate social responsibility: engaging the community 107
The role of corporate community relations for a strategic approach to CSR communication. Some insights from two case studies. 106
“Tetra Pak Italy: key factors of success and positive effects of ingredient branding" 105
Managing CSR communication: A study of legitimacy-seeking strategies adopted by service and product companies 105
“Making Services More Tangible using Ingredient Branding Strategy” 103
IMC and place tourism: toward a conceptual model 103
Rethinking Bernstein communication wheel: A re-visitation of a communication tool 102
“The Value and Significance of Corporate Community Relations: An Italian SME Perspective” 101
Corporate Communication and CSR; comparing Italian and Dutch energy companies on anti-­greenwashing strategies 99
The positive effects of ingredient branding reached by Tetra Pak Italy 98
The impact of “social mediascape” on brand communication: CSR risks in tweetjacking 98
Cultural Perspectiveson Advertising Perceptions and Brand Trustworthiness 95
Hoftsede's cultural dimensions and corporate social responsibility in online communication: Are they independent constructs? 94
Creating value with country-specific consumer attitudes: an explorative study on students’ perceptions of top-of-mind brands in two European Countries 93
Tetra Pak Italy’s Ingredient Branding: an exploratory case of strategic communication 93
The Role of Physical Metaphors for Decision-Making in Integrated Corporate Communication 92
Brand Activism for Sustainable Development Goals: A Comparative Analysis in the Beauty and Personal Care Industry 90
Branding: Ethic, sustainability, and Inclusion 88
Corporate Community Relations: A sub-Saharan bank Perspective 83
Sustainability of strategic Corporate Social Responsability in Financial Sector of Developing Countries: a Ghana Perspective 83
Evaluating Constitutive Dimensions of CSR E-Communication: A Comparison between ‘Business-To-Business’ and ‘Close-To-Market’ Companies 83
‘Bernstein’s communication wheel revisited’ 81
Integrated marketing communication in B2B2C area 78
“Dual Marketing Communications in B2B and B2C Contexts” 77
From strategic corporate social responsibility to value creation: an analysis of corporate website communication in the banking sector 75
Conclusion to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 73
“Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry” 71
Nationalism and familiarity in consumer attitudes to top-of-mind corporate brands: a comparison between Italian and Spanish students 71
Intelligent packaging in the transition from linear to circular economy: Driving research in practice 70
Business areas that can benefit of dual marketing practices.Presentation of case studies 70
Mobile Banking: An Innovative Solution for Increasing Financial Inclusion in Sub-Saharan African Countries: Evidence from Nigeria 70
Developing Corporate Communications in Italian firms: An Exploratory Study 68
Linking Cultural Dimensions and CSR Communication: Emerging Research and Opportunities 68
An Italian Business Model for Engaging Organisations to Social Wellness: A Focus on the for Benefit Companies 67
From CSR to CSI: analysing consumers' hostile responses to branding initiatives in social media-scape 63
Intelligent packaging in the food sector. Shaping a research agenda and finding future trends. 60
Ingredient Brand Strategy in manufacturing sector: enhancing the value proposition 60
Towards Ethical Consumption Activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support 59
Contemporary Issues in Branding 58
Dual marketing communications: Enriching channel value network with a multi-channel strategic communication 57
Fifth-generation (5G) communication networks and sustainability: a research agenda 57
Introduction to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 49
Examining antecedents and consequences of perceived service quality in the hotel industry: a comparison between Londo and New York 49
How to boost place branding leveraging on community relations. An exploration of banking sector in Ghana 47
Introduction to Contemporary Issues in Branding 47
Teaching Corporate Social Responsibility and Business Ethics at Economic Programs 47
Industrial branding: communicating in business to business sector 40
Linking brand attitude to word-of-mouth and revisit intentions in the restaurant sector 40
Inclusión financiera en los países de la zona euro: una oportunidad para aumentar el bienestar social 36
Investigating the relationships among organizational policy, strategic planning performance, and business ethics in manufacturing and service industries 33
MIXED-METHODS RESEARCH. Why and how to use it 31
Following footprints of strategic corporate social responsibility: the effect of digital transformations 28
Analysing labour market indicators in entrepreneurship: an automated R framework for integrating bibliometric and narrative analysis 20
I «digital methods» per l'analisi delle competenze managiariali. Nuove prospettive per HR e Talent Management 16
null 14
Big Data Management ed healthcare ecosystem: la clinical intelligence come sistema di gestione dei dati clinici. 11
Totale 12.149
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Categoria #
all - tutte 36.139
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 36.139
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2020/2021185 0 0 0 0 0 0 0 0 0 0 52 133
2021/2022599 14 0 2 17 35 1 15 22 85 79 74 255
2022/2023870 97 73 19 112 87 181 0 87 130 6 47 31
2023/2024574 33 62 34 43 31 70 29 51 21 38 63 99
2024/20251.134 60 22 48 49 44 118 167 93 160 45 179 149
2025/20266.028 532 1.633 1.333 251 458 209 665 183 219 478 67 0
Totale 12.149