UniSa - IRIS Institutional Research Information System

PALAZZO, MARIA
 Distribuzione geografica
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Continente #
AS - Asia 4.507
NA - Nord America 3.827
EU - Europa 1.629
SA - Sud America 244
AF - Africa 29
OC - Oceania 8
Continente sconosciuto - Info sul continente non disponibili 5
Totale 10.249
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Nazione #
US - Stati Uniti d'America 3.778
HK - Hong Kong 2.880
SG - Singapore 734
IT - Italia 577
CN - Cina 397
UA - Ucraina 221
BR - Brasile 199
VN - Vietnam 199
RU - Federazione Russa 190
DE - Germania 178
IE - Irlanda 120
TR - Turchia 75
GB - Regno Unito 64
KR - Corea 64
FI - Finlandia 58
SE - Svezia 54
IN - India 38
FR - Francia 32
AT - Austria 31
AR - Argentina 22
CA - Canada 22
ID - Indonesia 21
JP - Giappone 21
NL - Olanda 19
PL - Polonia 16
RO - Romania 15
CZ - Repubblica Ceca 13
MX - Messico 13
TW - Taiwan 11
ZA - Sudafrica 11
ES - Italia 10
SA - Arabia Saudita 10
MY - Malesia 9
BD - Bangladesh 8
CO - Colombia 8
AU - Australia 7
PK - Pakistan 7
LT - Lituania 6
MA - Marocco 6
PT - Portogallo 6
VE - Venezuela 6
BG - Bulgaria 5
PH - Filippine 5
GE - Georgia 4
HU - Ungheria 4
EU - Europa 3
PE - Perù 3
PY - Paraguay 3
UZ - Uzbekistan 3
AL - Albania 2
AM - Armenia 2
AZ - Azerbaigian 2
CR - Costa Rica 2
DO - Repubblica Dominicana 2
EC - Ecuador 2
EE - Estonia 2
EG - Egitto 2
IL - Israele 2
IR - Iran 2
JM - Giamaica 2
JO - Giordania 2
KZ - Kazakistan 2
NG - Nigeria 2
NI - Nicaragua 2
NP - Nepal 2
A2 - ???statistics.table.value.countryCode.A2??? 1
AE - Emirati Arabi Uniti 1
AI - Anguilla 1
AO - Angola 1
BH - Bahrain 1
BS - Bahamas 1
CG - Congo 1
CH - Svizzera 1
CL - Cile 1
DK - Danimarca 1
GH - Ghana 1
GL - Groenlandia 1
GM - Gambi 1
GR - Grecia 1
GT - Guatemala 1
HN - Honduras 1
HT - Haiti 1
IQ - Iraq 1
IS - Islanda 1
KE - Kenya 1
KG - Kirghizistan 1
KI - Kiribati 1
LB - Libano 1
LK - Sri Lanka 1
MD - Moldavia 1
MU - Mauritius 1
OM - Oman 1
SI - Slovenia 1
SN - Senegal 1
TN - Tunisia 1
XK - ???statistics.table.value.countryCode.XK??? 1
Totale 10.249
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Città #
Hong Kong 2.869
Ann Arbor 780
Singapore 375
Chandler 369
Princeton 314
Jacksonville 282
Dallas 259
Wilmington 248
Woodbridge 236
Ashburn 193
Dong Ket 120
Houston 115
Dublin 111
Salerno 81
Andover 71
Beijing 70
Izmir 65
Nanjing 57
Moscow 56
Milan 45
Boardman 42
Rome 40
Pellezzano 39
Munich 38
The Dalles 38
Los Angeles 36
Naples 31
Ho Chi Minh City 27
Fairfield 24
Hanoi 23
Nuremberg 23
Hebei 22
Shenyang 22
São Paulo 20
Nanchang 19
Napoli 19
New York 19
Tokyo 19
Guangzhou 17
Jiaxing 16
Changsha 15
Norwalk 15
Redwood City 15
Tianjin 15
Vienna 15
Pune 14
Brno 12
San Diego 12
San Jose 12
Stockholm 12
Council Bluffs 11
Seattle 10
Warsaw 10
Boston 9
Chennai 9
Düsseldorf 9
Johannesburg 9
Atlanta 8
Barcellona Pozzo di Gotto 8
Bucharest 8
Cambridge 8
Fisciano 8
Jakarta 8
London 8
Mestre 8
Turku 8
Amsterdam 7
Berlin 7
Brasília 7
Casalnuovo di Napoli 7
Denver 7
Hsinchu 7
Portici 7
Rio de Janeiro 7
Salice Salentino 7
Columbus 6
Frankfurt am Main 6
Manchester 6
Montreal 6
Nürnberg 6
Orem 6
Phoenix 6
San Francisco 6
Santa Clara 6
Toronto 6
Washington 6
Ankara 5
Bologna 5
Brooklyn 5
Catania 5
Chicago 5
Collecchio 5
Dearborn 5
Derby 5
Haiphong 5
Jinan 5
Ottawa 5
Paris 5
Poplar 5
Prato 5
Totale 7.725
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Nome #
Sharing economy e valorizzazione del patrimonio culturale: il caso Made in Cloister 524
The evaluation of the impact of innovation management capability to organisational performance 446
CSR of foreign banks from Central and Eastern Europe – an international comparison 424
ALINEANDO LAS RELACIONES ENTRE LA EMPRESA Y LA SOCIEDAD MEDIANTE LA COMUNICACIÓN DE LAS ESTRATEGIAS DE RESPONSABILIDAD SOCIAL CORPORATIVA. UNA COMPARACIÓN ENTRE ENI E IBERDROLA EN LOS CONTEXTOS ITALIANO Y ESPAÑOL 406
The Role of Igers inthe Territorial Dynamics of Sustainable Tourism-oriented Destinations 367
Big data per l'open innovation. Trends, opportunità e nuove sfide per i decision makers nel mercato del lavoro 330
Energy Transition in European Union—Challenges and Opportunities 294
IngredientBrandingStrategy in manufacturing sector: enhancing the valueproposition 288
Exploring and Categorizing Employer Branding Tools Implemented in Italian Companies 209
Developing a Framework for Measuring Effectiveness of Sustainability Communications through Corporate Websites 205
Avoiding the greenwashing trap: between CSR communication and stakeholder engagement 171
Principi e strumenti di management della comunicazione per la sostenibilità 167
A closer look to root causes of greenwashing. Some propositions about dimensions of CSR communication 156
Towards the Integration between Corporate Community Relations and CSR Communication Strategies. The Enel Case Study 153
Applying Ingredient Branding Strategy to Improve Competitiveness in Service Systems 149
Conceptualizing content marketing: a delphi approach 148
Examining the significance of content marketing. New approach in digital marketing or management fashion? 141
Aligning Corporate Community Relations to CSR communication strategies. ENI: a case study 139
Advertising and Brand Trust: Perspectives From the UK and Italy 138
A comparative analysis between US and Italian food companies on stakeholder relationships via websites 131
“Working towards Dual Marketing Communications” 124
Consumer attitudes towards global and local brands: a comparative study 124
Web analytics: livelli e metriche per il marketing e la comunicazione 124
The role played by community in the relationship firm-customer: the online expert investment communities 121
Urban and rural destinations on Instagram: exploring the influencers’ role in #sustainabletourism 117
La comunicazione per la sostenibilità in ambiente digitale 116
“Ingredient branding: A strategic level of the emerging Dual Marketing Communications” 115
From fragmentation to collaboration in tourism promotion: an analysis of the adoption of IMC in the Amalfi coast 114
A systematic literature review of food sustainable supply chain management (FSSCM): building blocks and research trends 112
Corporate Community Relations: What's the matter with Lombard industrial districts in Italy? 111
Exploring the role of online consumer empowerment in reputation building: research questions and hypotheses 109
Branding: a new beginning for financial services? 107
ESPAÑA E ITALIA: TAN CERCA Y TAN LEJOS. ESTUDIO EXPLORATORIO DE LOS EFECTOS DEL PAÍS DE ORIGEN EN LAS ACTITUDES HACIA LAS MARCAS TOP OF MIND EN EL CONTEXTO ESPANOL E ITALIANO 107
Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry 105
Communicating CSR for legitimacy: a comparison between service and product companies. 102
L’atteggiamento dei consumatori nei confronti dei global brand: uno studio esplorativo in tre paesi europei 101
Identifying new segments from a global branding perspective: a three-country study 97
Beyond Multi-Channel Marketing: Critical Issues in Dual Marketing 96
TOWARDS THE INTEGRATION BETWEEN CORPORATE COMMUNITYRELATIONS AND CSR COMMUNICATION STRATEGIES. THE ENEL CASE STUDY 95
Consumer Empowerment and Corporate Reputation Management: Internet Marketing Implications 94
Tetra Pak Italy’s ingredient branding: an exploratory case of strategic communication 94
Corporate social responsibility: engaging the community 94
Expert Investment Community: l'impatto del web 2.0 sulle relazioni con il contesto finanziario 91
The role of corporate community relations for a strategic approach to CSR communication. Some insights from two case studies. 89
“The Value and Significance of Corporate Community Relations: An Italian SME Perspective” 88
“Making Services More Tangible using Ingredient Branding Strategy” 88
Managing CSR communication: A study of legitimacy-seeking strategies adopted by service and product companies 87
The positive effects of ingredient branding reached by Tetra Pak Italy 86
Cultural Perspectiveson Advertising Perceptions and Brand Trustworthiness 85
The impact of “social mediascape” on brand communication: CSR risks in tweetjacking 85
IMC and place tourism: toward a conceptual model 85
“Tetra Pak Italy: key factors of success and positive effects of ingredient branding" 83
Rethinking Bernstein communication wheel: A re-visitation of a communication tool 82
Corporate Communication and CSR; comparing Italian and Dutch energy companies on anti-­greenwashing strategies 79
Tetra Pak Italy’s Ingredient Branding: an exploratory case of strategic communication 79
Hoftsede's cultural dimensions and corporate social responsibility in online communication: Are they independent constructs? 77
Creating value with country-specific consumer attitudes: an explorative study on students’ perceptions of top-of-mind brands in two European Countries 76
Branding: Ethic, sustainability, and Inclusion 76
The Role of Physical Metaphors for Decision-Making in Integrated Corporate Communication 74
Sustainability of strategic Corporate Social Responsability in Financial Sector of Developing Countries: a Ghana Perspective 73
Corporate Community Relations: A sub-Saharan bank Perspective 72
‘Bernstein’s communication wheel revisited’ 70
Evaluating Constitutive Dimensions of CSR E-Communication: A Comparison between ‘Business-To-Business’ and ‘Close-To-Market’ Companies 69
Brand Activism for Sustainable Development Goals: A Comparative Analysis in the Beauty and Personal Care Industry 66
Integrated marketing communication in B2B2C area 65
Conclusion to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 62
Linking Cultural Dimensions and CSR Communication: Emerging Research and Opportunities 61
From strategic corporate social responsibility to value creation: an analysis of corporate website communication in the banking sector 60
“Dual Marketing Communications in B2B and B2C Contexts” 59
“Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry” 58
Nationalism and familiarity in consumer attitudes to top-of-mind corporate brands: a comparison between Italian and Spanish students 57
Business areas that can benefit of dual marketing practices.Presentation of case studies 57
An Italian Business Model for Engaging Organisations to Social Wellness: A Focus on the for Benefit Companies 53
Mobile Banking: An Innovative Solution for Increasing Financial Inclusion in Sub-Saharan African Countries: Evidence from Nigeria 52
Ingredient Brand Strategy in manufacturing sector: enhancing the value proposition 49
Developing Corporate Communications in Italian firms: An Exploratory Study 48
Dual marketing communications: Enriching channel value network with a multi-channel strategic communication 48
Contemporary Issues in Branding 47
Intelligent packaging in the transition from linear to circular economy: Driving research in practice 45
From CSR to CSI: analysing consumers' hostile responses to branding initiatives in social media-scape 45
Towards Ethical Consumption Activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support 43
Intelligent packaging in the food sector. Shaping a research agenda and finding future trends. 40
Introduction to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 40
Fifth-generation (5G) communication networks and sustainability: a research agenda 38
How to boost place branding leveraging on community relations. An exploration of banking sector in Ghana 35
Introduction to Contemporary Issues in Branding 35
Examining antecedents and consequences of perceived service quality in the hotel industry: a comparison between Londo and New York 32
Teaching Corporate Social Responsibility and Business Ethics at Economic Programs 32
Industrial branding: communicating in business to business sector 29
Inclusión financiera en los países de la zona euro: una oportunidad para aumentar el bienestar social 28
Linking brand attitude to word-of-mouth and revisit intentions in the restaurant sector 26
Investigating the relationships among organizational policy, strategic planning performance, and business ethics in manufacturing and service industries 23
MIXED-METHODS RESEARCH. Why and how to use it 23
null 14
Following footprints of strategic corporate social responsibility: the effect of digital transformations 13
Totale 10.442
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Categoria #
all - tutte 33.114
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 33.114
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2020/2021326 0 0 0 0 0 0 57 11 68 5 52 133
2021/2022599 14 0 2 17 35 1 15 22 85 79 74 255
2022/2023870 97 73 19 112 87 181 0 87 130 6 47 31
2023/2024574 33 62 34 43 31 70 29 51 21 38 63 99
2024/20251.110 60 22 48 49 38 115 153 93 160 45 178 149
2025/20264.345 530 1.610 1.296 248 451 206 4 0 0 0 0 0
Totale 10.442