UniSa - IRIS Institutional Research Information System

PALAZZO, MARIA
 Distribuzione geografica
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Continente #
AS - Asia 3.957
NA - Nord America 3.588
EU - Europa 1.575
SA - Sud America 126
AF - Africa 19
OC - Oceania 8
Continente sconosciuto - Info sul continente non disponibili 5
Totale 9.278
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Nazione #
US - Stati Uniti d'America 3.557
HK - Hong Kong 2.869
IT - Italia 571
SG - Singapore 365
CN - Cina 330
UA - Ucraina 219
RU - Federazione Russa 188
DE - Germania 168
VN - Vietnam 138
IE - Irlanda 119
BR - Brasile 106
TR - Turchia 71
KR - Corea 63
FI - Finlandia 57
GB - Regno Unito 53
SE - Svezia 50
FR - Francia 32
AT - Austria 31
IN - India 31
NL - Olanda 19
CA - Canada 17
RO - Romania 15
CZ - Repubblica Ceca 13
JP - Giappone 13
ID - Indonesia 12
TW - Taiwan 11
SA - Arabia Saudita 9
AR - Argentina 8
MY - Malesia 8
PL - Polonia 8
AU - Australia 7
ES - Italia 7
BD - Bangladesh 6
PK - Pakistan 6
PT - Portogallo 6
ZA - Sudafrica 6
BG - Bulgaria 5
LT - Lituania 5
MA - Marocco 5
PH - Filippine 5
GE - Georgia 4
MX - Messico 4
VE - Venezuela 4
CO - Colombia 3
EU - Europa 3
PE - Perù 3
UZ - Uzbekistan 3
CR - Costa Rica 2
DO - Repubblica Dominicana 2
HU - Ungheria 2
IR - Iran 2
JM - Giamaica 2
JO - Giordania 2
NG - Nigeria 2
NP - Nepal 2
A2 - ???statistics.table.value.countryCode.A2??? 1
AE - Emirati Arabi Uniti 1
AL - Albania 1
AM - Armenia 1
AO - Angola 1
AZ - Azerbaigian 1
BS - Bahamas 1
CG - Congo 1
CH - Svizzera 1
DK - Danimarca 1
EC - Ecuador 1
GH - Ghana 1
GL - Groenlandia 1
GR - Grecia 1
GT - Guatemala 1
IL - Israele 1
IQ - Iraq 1
IS - Islanda 1
KE - Kenya 1
KG - Kirghizistan 1
KI - Kiribati 1
MD - Moldavia 1
NI - Nicaragua 1
OM - Oman 1
PY - Paraguay 1
SI - Slovenia 1
SN - Senegal 1
TN - Tunisia 1
XK - ???statistics.table.value.countryCode.XK??? 1
Totale 9.278
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Città #
Hong Kong 2.861
Ann Arbor 780
Chandler 369
Princeton 314
Jacksonville 282
Wilmington 248
Dallas 245
Woodbridge 236
Singapore 172
Ashburn 141
Dong Ket 120
Houston 112
Dublin 111
Salerno 80
Andover 71
Izmir 65
Nanjing 57
Moscow 56
Beijing 54
Milan 45
Boardman 42
Pellezzano 39
Munich 38
Rome 37
Naples 31
Fairfield 24
Nuremberg 23
Hebei 22
Shenyang 22
Los Angeles 20
Nanchang 19
Napoli 19
Guangzhou 16
Jiaxing 16
Norwalk 15
Redwood City 15
Tianjin 15
Vienna 15
Pune 14
Changsha 13
Brno 12
San Diego 12
Tokyo 11
New York 10
Boston 9
Council Bluffs 9
Düsseldorf 9
Ho Chi Minh City 9
Seattle 9
Barcellona Pozzo di Gotto 8
Bucharest 8
Cambridge 8
Fisciano 8
Jakarta 8
Mestre 8
Stockholm 8
The Dalles 8
Turku 8
Amsterdam 7
Atlanta 7
Casalnuovo di Napoli 7
Hsinchu 7
Portici 7
Salice Salentino 7
São Paulo 7
Columbus 6
London 6
Nürnberg 6
San Francisco 6
Washington 6
Bologna 5
Brasília 5
Brooklyn 5
Chennai 5
Collecchio 5
Dearborn 5
Derby 5
Hanoi 5
Jinan 5
Ottawa 5
Paris 5
Prato 5
Santa Clara 5
Sofia 5
Warsaw 5
Acerra 4
Aprilia 4
Boissey-le-Chatel 4
Bozüyük 4
Caserta 4
Catania 4
Dammam 4
Hangzhou 4
Johannesburg 4
Kerkdriel 4
Montreal 4
Riyadh 4
Rouen 4
San Nicola la Strada 4
Spinea 4
Totale 7.250
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Nome #
Sharing economy e valorizzazione del patrimonio culturale: il caso Made in Cloister 514
The evaluation of the impact of innovation management capability to organisational performance 440
CSR of foreign banks from Central and Eastern Europe – an international comparison 418
ALINEANDO LAS RELACIONES ENTRE LA EMPRESA Y LA SOCIEDAD MEDIANTE LA COMUNICACIÓN DE LAS ESTRATEGIAS DE RESPONSABILIDAD SOCIAL CORPORATIVA. UNA COMPARACIÓN ENTRE ENI E IBERDROLA EN LOS CONTEXTOS ITALIANO Y ESPAÑOL 394
The Role of Igers inthe Territorial Dynamics of Sustainable Tourism-oriented Destinations 352
Big data per l'open innovation. Trends, opportunità e nuove sfide per i decision makers nel mercato del lavoro 313
Energy Transition in European Union—Challenges and Opportunities 286
IngredientBrandingStrategy in manufacturing sector: enhancing the valueproposition 270
Exploring and Categorizing Employer Branding Tools Implemented in Italian Companies 202
Developing a Framework for Measuring Effectiveness of Sustainability Communications through Corporate Websites 186
Principi e strumenti di management della comunicazione per la sostenibilità 155
A closer look to root causes of greenwashing. Some propositions about dimensions of CSR communication 146
Avoiding the greenwashing trap: between CSR communication and stakeholder engagement 146
Towards the Integration between Corporate Community Relations and CSR Communication Strategies. The Enel Case Study 145
Examining the significance of content marketing. New approach in digital marketing or management fashion? 134
Conceptualizing content marketing: a delphi approach 133
Applying Ingredient Branding Strategy to Improve Competitiveness in Service Systems 125
Aligning Corporate Community Relations to CSR communication strategies. ENI: a case study 124
“Working towards Dual Marketing Communications” 119
Advertising and Brand Trust: Perspectives From the UK and Italy 119
Web analytics: livelli e metriche per il marketing e la comunicazione 117
The role played by community in the relationship firm-customer: the online expert investment communities 116
A comparative analysis between US and Italian food companies on stakeholder relationships via websites 113
“Ingredient branding: A strategic level of the emerging Dual Marketing Communications” 110
Corporate Community Relations: What's the matter with Lombard industrial districts in Italy? 107
Exploring the role of online consumer empowerment in reputation building: research questions and hypotheses 105
From fragmentation to collaboration in tourism promotion: an analysis of the adoption of IMC in the Amalfi coast 105
Consumer attitudes towards global and local brands: a comparative study 104
Urban and rural destinations on Instagram: exploring the influencers’ role in #sustainabletourism 104
La comunicazione per la sostenibilità in ambiente digitale 102
Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry 100
ESPAÑA E ITALIA: TAN CERCA Y TAN LEJOS. ESTUDIO EXPLORATORIO DE LOS EFECTOS DEL PAÍS DE ORIGEN EN LAS ACTITUDES HACIA LAS MARCAS TOP OF MIND EN EL CONTEXTO ESPANOL E ITALIANO 98
Branding: a new beginning for financial services? 93
TOWARDS THE INTEGRATION BETWEEN CORPORATE COMMUNITYRELATIONS AND CSR COMMUNICATION STRATEGIES. THE ENEL CASE STUDY 91
L’atteggiamento dei consumatori nei confronti dei global brand: uno studio esplorativo in tre paesi europei 91
Communicating CSR for legitimacy: a comparison between service and product companies. 91
Identifying new segments from a global branding perspective: a three-country study 90
Corporate social responsibility: engaging the community 89
Expert Investment Community: l'impatto del web 2.0 sulle relazioni con il contesto finanziario 88
Tetra Pak Italy’s ingredient branding: an exploratory case of strategic communication 88
“Making Services More Tangible using Ingredient Branding Strategy” 84
“The Value and Significance of Corporate Community Relations: An Italian SME Perspective” 83
The role of corporate community relations for a strategic approach to CSR communication. Some insights from two case studies. 83
A systematic literature review of food sustainable supply chain management (FSSCM): building blocks and research trends 82
Consumer Empowerment and Corporate Reputation Management: Internet Marketing Implications 79
Cultural Perspectiveson Advertising Perceptions and Brand Trustworthiness 79
The impact of “social mediascape” on brand communication: CSR risks in tweetjacking 79
The positive effects of ingredient branding reached by Tetra Pak Italy 78
Managing CSR communication: A study of legitimacy-seeking strategies adopted by service and product companies 77
“Tetra Pak Italy: key factors of success and positive effects of ingredient branding" 76
Beyond Multi-Channel Marketing: Critical Issues in Dual Marketing 75
Tetra Pak Italy’s Ingredient Branding: an exploratory case of strategic communication 74
IMC and place tourism: toward a conceptual model 74
Creating value with country-specific consumer attitudes: an explorative study on students’ perceptions of top-of-mind brands in two European Countries 71
Corporate Communication and CSR; comparing Italian and Dutch energy companies on anti-­greenwashing strategies 69
Sustainability of strategic Corporate Social Responsability in Financial Sector of Developing Countries: a Ghana Perspective 69
Corporate Community Relations: A sub-Saharan bank Perspective 68
‘Bernstein’s communication wheel revisited’ 67
The Role of Physical Metaphors for Decision-Making in Integrated Corporate Communication 65
Branding: Ethic, sustainability, and Inclusion 63
Evaluating Constitutive Dimensions of CSR E-Communication: A Comparison between ‘Business-To-Business’ and ‘Close-To-Market’ Companies 60
“Dual Marketing Communications in B2B and B2C Contexts” 56
Hoftsede's cultural dimensions and corporate social responsibility in online communication: Are they independent constructs? 55
From strategic corporate social responsibility to value creation: an analysis of corporate website communication in the banking sector 54
Brand Activism for Sustainable Development Goals: A Comparative Analysis in the Beauty and Personal Care Industry 53
Nationalism and familiarity in consumer attitudes to top-of-mind corporate brands: a comparison between Italian and Spanish students 52
“Networks For Local Development: Planning a Local Festival (Cal-Iter) For the Avellino’s Cheese Industry” 51
Rethinking Bernstein communication wheel: A re-visitation of a communication tool 51
Mobile Banking: An Innovative Solution for Increasing Financial Inclusion in Sub-Saharan African Countries: Evidence from Nigeria 49
Conclusion to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 47
Integrated marketing communication in B2B2C area 46
Ingredient Brand Strategy in manufacturing sector: enhancing the value proposition 45
Developing Corporate Communications in Italian firms: An Exploratory Study 44
Business areas that can benefit of dual marketing practices.Presentation of case studies 44
Contemporary Issues in Branding 43
Intelligent packaging in the transition from linear to circular economy: Driving research in practice 41
From CSR to CSI: analysing consumers' hostile responses to branding initiatives in social media-scape 40
Linking Cultural Dimensions and CSR Communication: Emerging Research and Opportunities 39
Towards Ethical Consumption Activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support 36
An Italian Business Model for Engaging Organisations to Social Wellness: A Focus on the for Benefit Companies 33
Fifth-generation (5G) communication networks and sustainability: a research agenda 33
Introduction to ‘Beyond multi-channel marketing: Critical Issues in Dual Marketing 31
How to boost place branding leveraging on community relations. An exploration of banking sector in Ghana 30
Introduction to Contemporary Issues in Branding 29
Teaching Corporate Social Responsibility and Business Ethics at Economic Programs 29
Examining antecedents and consequences of perceived service quality in the hotel industry: a comparison between Londo and New York 28
Industrial branding: communicating in business to business sector 26
Dual marketing communications: Enriching channel value network with a multi-channel strategic communication 22
Linking brand attitude to word-of-mouth and revisit intentions in the restaurant sector 20
MIXED-METHODS RESEARCH. Why and how to use it 20
Intelligent packaging in the food sector. Shaping a research agenda and finding future trends. 14
null 14
Following footprints of strategic corporate social responsibility: the effect of digital transformations 9
Inclusión financiera en los países de la zona euro: una oportunidad para aumentar el bienestar social 8
Totale 9.470
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Categoria #
all - tutte 29.213
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 29.213
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2020/2021459 0 0 51 9 51 22 57 11 68 5 52 133
2021/2022599 14 0 2 17 35 1 15 22 85 79 74 255
2022/2023870 97 73 19 112 87 181 0 87 130 6 47 31
2023/2024574 33 62 34 43 31 70 29 51 21 38 63 99
2024/20251.110 60 22 48 49 38 115 153 93 160 45 178 149
2025/20263.373 530 1.610 1.233 0 0 0 0 0 0 0 0 0
Totale 9.470